Disney+ Hotstar - A platform of choice for advertisers
Showcase your brand on the best destination for popular TV shows, movies, live sports and more.
Target your customers based on age, demographics, location and interest.
Choose an ad format that tells your brand story the best - pre-roll video, mid-roll video and in-stream display.
Start your video ad campaign with a budget as low as INR 10,000.
Target your customers based on age, demographics, location, & interest.
Showcase your brand on popular TV shows, movies, live sports, & more.
Choose from a wide range of
ad formats.
Target customers who matter to you
Geography
Language
Hindi, English, Bengali, Marathi, Tamil,
Telugu, Malayalam, Kannada
Demographics
Genre
Affluence
Showcase your brand on the content that your customers love
Choose an ad format that suits your brand objective
Pre-Roll
Run 6-10 seconds, non-skippable ads played before the video starts.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for teasers, specific offers, product launches or segmented messages.
Mid-Roll
Run >10 seconds, non-skippable ads played in the middle of the video content.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for branding sequential story-telling, consideration, and purchase.
In-stream displays
Run display ads in the middle of the video content.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for consideration and purchase.
Native frames
Run display ads on the home page of the Hotstar app.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for consideration and purchase.
Spotlight stubs
Run display ads below the video content on the Hotstar app.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for consideration and purchase.
Pre-Roll
Promote offers or your product launch with a 6-10 second, non-skippable ad played before the video starts.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for teasers, specific offers, product launches or segmented messages.
Mid-Roll
Tell your brand story through a 10-60 second, non-skippable ad played during the video content.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Companion ad formats such as lead-gen form, carousel, and web-view available to suit your marketing objectives.
Ideal for branding, sequential story-telling or consideration.
Mid-Roll with carousel
Combine the mid-roll video with a carousel to drive consideration or display product features.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for driving consideration or explaining product features.
Mid-Roll with lead generation form
Add a lead gen form to your mid-roll video ad to generate leads and sign-ups.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for generating leads or sign-ups.
In-Stream display
Drive brand recall through a video-like display ad placed on high-quality video content.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for driving consideration or traffic to the website.
Native frames
Capture your customers' attention as they browse for content on the Disney+ Hotstar home page with native display ads.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for driving consideration or traffic to the website.
Spotlight stubs
Drive salience through native display ads placed alongside video content.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for driving consideration or traffic to the website.
Pre-Roll
Run 6-10 seconds, non-skippable ads played before the video starts.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for teasers, specific offers, product launches or segmented messages.
Mid-Roll
Run >10 seconds, non-skippable ads played in the middle of the video content.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for branding sequential story-telling, consideration, and purchase.
In-stream displays
Run display ads in the middle of the video content.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for consideration and purchase.
Native frames
Run display ads on the home page of the Hotstar app.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for consideration and purchase.
Spotlight stubs
Run display ads below the video content on the Hotstar app.
Target your customers based on demographics, location, interest, genre or affluence.
Optimize your ad with a custom call to action.
Ideal for consideration and purchase.
Hear what businesses have to say about
Disney+ Hotstar
Ved Prakash Yadav, VP - Growth & Marketing, KhataBook
"Being an app built for Bharat, we’re always exploring new channels to reach our core target audience. Hotstar was able to target our core TG with their B2B cohort on cricket where they are most engaged. The campaign has helped us achieve our primary goals of driving awareness and installs amongst our core TG.”
Kartikeya Bhandari, CMO, Livespace
"Considering its massive reach and its highly immersive nature , IPL is one of the best platforms in India, especially for a brand like ours, that is relatively young. It gives us a unique opportunity to showcase our brand promise and reach out to both existing and new customers. IPL has changed the way we watch the sport and brought a lot of passive cricket lovers who are in it for entertainment. The excitement around the ongoing second phase is palpable, and therefore, it becomes the perfect vehicle for us. We have associated with Disney+ Hotstar in the past, and the combination of live sporting events and connected TV has worked well for us."
Drive marketing objectives across the funnel
Your brand story deserves to be heard.
Narrate it with Disney+ Hotstar.